John Martin Moore
The Psoriasis Reset ApproachMost psoriasis treatments are like trying to clear a flooded kitchen while ignoring the burst pipe upstairs. Creams, steroids, and biologics mop up what happens downstream, the visible inflammation, while the real problem begins upstream in the brain and nervous system.The brain runs the show. It governs immunity, hormone balance, and the skin’s repair signals. When chronic stress, trauma, or emotional overload distort that control system, the entire body falls out of homeostasis. The skin simply mirrors the chaos. To restore balance, we must address the systemic stress patterns that keep the brain locked in survival mode.You may have been told psoriasis is genetic, but that story collapses under observation. If genes were the whole picture, Asian Americans would show the same psoriasis rates as Asians in Asia. They do not. Same genes, different environments, different outcomes. What changes is not the DNA but how it is expressed, and that expression is driven by stress, lifestyle, and emotional state.My work focuses on going upstream to reset the system itself, helping the body relearn balance so the skin can finally heal from within.Common Objections and Straight Answers“Psoriasis is incurable, everyone knows that.”
That belief exists because most treatments only control symptoms, not causes. Once the underlying stress patterns are resolved, the immune system can reset. The skin is capable of full recovery when the body is no longer in constant fight or flight.“It is purely genetic, you cannot change your genes.”
Genes are switches, not sentences. They respond to environment, emotion, and internal chemistry. Change the input, and the expression changes too. This is the field of epigenetics, and psoriasis is deeply tied to it.“My doctor said I will always need medication.”
Medication manages immune activity, it does not repair regulation. Once the stress system stabilizes, the body often reduces inflammatory output naturally. The brain can relearn balance without chemical suppression.“If it was stress, everyone under stress would have psoriasis.”
Not true. Stress is the spark, but susceptibility depends on stored emotional load, coping patterns, and how the nervous system learned to regulate under pressure. Different people express overload in different tissues.“Diet and lifestyle cannot fix an autoimmune disease.”
They can influence it directly. Food, rest, and emotional processing all affect glucose, cortisol, and inflammation. When the liver and brain are no longer trapped in survival mode, the immune system follows.“I have had it for years, so it is too late for me.”
Chronic does not mean permanent. Long-term stress trains the body into repetition, but the same neural circuits that encoded the problem can be retrained through targeted therapies like IEMT and Metaphors of Movement.“If your approach worked, everyone would be doing it.”
Most healthcare systems focus on managing visible symptoms because it is faster to measure. The upstream approach is slower, more individual, and less profitable, but it targets the actual control system rather than the outcome.
Client 1 - Light Psoriasis
Client 1 - Light Psoriasis but clear for Eight (8) straight years of full remission after just one session.
1. “It’s genetic, so nothing can change it.”
Genes are like the riverbed — they shape the path, but they don’t dictate the flow. The environment, stress, and emotional regulation determine how those genes express themselves.2. “I’ve tried everything; nothing works.”
Most “everything” targets symptoms. The real change happens when you shift the brain’s stress response, which sets the immune rhythm itself.3. “My doctor said it’s lifelong.”
That statement assumes the body cannot reset itself. Yet homeostasis is the body’s natural purpose. Once the chronic stress loop is broken, the body recalibrates.4. “I just have bad luck or bad skin.”
Luck doesn’t drive autoimmune inflammation; biology does. The overactive immune cycle is maintained by a feedback loop between stress hormones and inflammatory messengers — and that can be retrained.5. “If this worked, everyone would know about it.”
Most healthcare systems are designed to manage disease, not resolve its origin. True recovery stories often start outside the system, not inside it.6. “I’m too old to change now.”
The brain remains plastic for life. Neural and hormonal patterns can be reconditioned at any age once the right input reaches the system.7. “My psoriasis isn’t caused by stress.”
Not all stress is emotional. Physiological stress includes poor sleep, hidden trauma, inflammation, and even past survival responses that never switched off.When we work upstream, we’re not chasing symptoms — we’re restoring the natural rhythm of the system itself. Once the source clears, the whole river begins to flow clean again.Now, let us address some common objections.“It is genetic, so nothing can change it.”
Genes are like the riverbed. They shape the path, but they do not dictate the flow. The environment, stress, and emotional regulation determine how those genes express themselves.“I have tried everything, nothing works.”
Most attempts target symptoms. Real change happens when the brain’s stress response is shifted, which sets the immune rhythm itself.“My doctor said it is lifelong.”
That assumes the body cannot reset itself. Yet homeostasis is the body’s natural purpose. Once the chronic stress loop is broken, the body recalibrates.“I just have bad luck or bad skin.”
Luck does not drive autoimmune inflammation. The overactive immune cycle is maintained by feedback between stress hormones and inflammatory messengers. That loop can be retrained.“If this worked, everyone would know about it.”
Most healthcare systems are designed to manage disease, not resolve its origin. True recovery stories often start outside the system.“I am too old to change now.”
The brain remains plastic for life. Neural and hormonal patterns can be reconditioned at any age once the right input reaches the system.“My psoriasis is not caused by stress.”
Not all stress is emotional. Physiological stress includes poor sleep, unresolved trauma, inflammation, and past survival responses that never switched off.When we work upstream, we are not chasing symptoms. We are restoring the natural rhythm of the system itself. Once the source clears, the whole river begins to flow clean again.
Client 2 - Medium Psoriasis
Client 2
Medium Psoriasis - 25 years with psoriasis totally cleared within six weeks of the initial treatment,
Client 3 - Extreme psoriasis
Client 3
Extreme psoriasis 95% covered reduced to 3% after 5 months treatment.
Who Is John Martin Moore?
I Specialised In Treating Stress Related Psoriasis Without Steroids Or Medication.
With 25 years experience as a therapist, lecturer and trainer.
This Is Me, John.
You Can Read About How I Work Here
What to Expect?
Get in touch for a relaxed, 100% confidential chat to see if stress is triggering your skin and whether I can help.
Then, if you want to get coached into remission I will send you an assessment form that needs to be completed in full and returned prior to booking an appointment.
You will not be charged until after you book a session!
PRICESBook A Free Discovery Call
A relaxed 30-minute chat to find out if stress is triggering your skin and if this is a good fit.1-on-1 Coaching Sessions – £95
One-hour private sessions tailored to uncover stress patterns affecting your psoriasis.3-Session Package – £250
Save when you book a short-term block. Ideal for working through stuck emotional patterns and skin flare triggers.